The subject of NIL, or Name, Image and Likeness, has been a much-talked about topic in college, and more recently, high school sports in the last few years. NIL allows athletes to earn money from their personal brand through endorsements, sponsorships, and other commercial activities. Before 2021, NCAA rules prohibited student-athletes from profiting from their name, image, and likeness. Depending on which state that a student-athlete earns NIL money, that can be taxable income. Each state has their own laws regarding that taxable income, with some rates being higher than others. Obviously, states with the lower tax rate would be more enticing for an athlete. Illinois State Senator Mike Halpin said in a recent interview on AM 1330 WRAM that could make the recruiting of the student-athletes unfair.
Halpin says there will surely be more discussion on the topic in upcoming legislature sessions.
